Award-winning innovations: "hooks4home”

Shortly after their market launch, the newly developed wall hooks of the "hooks4home" series from Wagner received the "WINNER" award at the "German Innovation Award 2022". It was not only their extraordinary design that convinced the juries. The sustainable packaging design is also a real innovation: product cards made of grass fibre, the ecological alternative to conventional packaging, reduced to the absolute minimum, present the "hooks4home" freely and openly.

Three variants of the new wall hooks in different shapes, sizes and colours can be individually combined and arranged. Applications for the "hooks4home" can be found, for example, in the wardrobe, kitchen, bathroom or children's room, and the weatherproof home accessories are also useful in outdoor areas. Depending on the model, they are fastened by means of optically integrated or invisible screws. The "Pill" model is manufactured sustainably, and "Made in Germany" based on organic resp. recycled plastic and is available in the sizes 51 x 32 mm and 76 x 47 mm. The "Tulip" and "Dot" versions are offered in diameters of 38 and 50 mm.

No blisters, no outer packaging, but product cards made of grass fibre reduced to the absolute minimum present the new wall hooks at the POS. Grass fibre is the rapidly renewable and 100% recyclable alternative to conventional, cellulose-based packaging. QR codes on the product cards lead to informative "tutorials": Easy-to-understand assembly videos explain the handling and give inspiring styling tips.

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